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    Blue Mountain Community College
   
 
  Sep 19, 2017
 
 
    
2017-18 Academic Catalog

Retail Management (CC)


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  Business and Management  

  Human Resources  

Intended Program Outcomes:

This certificate program focuses on developing core skills needed for entry-level sales or management positions in the retail industry. This one-year certificate program is designed to assist the student in realizing the following outcomes:

  • Define the different types of retail outlets and related principles for successful businesses
  • Illustrate unique, competitive marketing strategies for retailers including advertising, public relations, and sales promotion packages
  • Demonstrate the ability to use the computer and information services for business-related activities
  • Understand the principles and methods for human resource/human relations management
  • Demonstrate the ability to solve mathematical problems commonly encountered in hospitality-related business settings
  • Utilize the technical skills for keeping business records and preparing financial statements
  • Write effective routine, routing, and persuasive styles of written communication
  • Employ successful verbal communication in a variety of settings

Program Curriculum


Term 1 Total: 16


Term 2


Term 2 Total: 15


Term 3


Term 3 Total: 18


Total Credits: 49


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