BA 249 - Retail Selling

Credits - 3 Lecture - 3
In this course, students will be introduced to retail management, strategic planning, situational analysis, and objectives. The course explores store location, merchandising, products, pricing, and the importance of principles and practices that involve financial, operational, and human resource management as they relate to the retail environment. Additionally, students will use the knowledge gained each week, along with their personal experiences, to better understand the “real world” of retail management.
Term(s) Offered: Spring
Course Designation: C/T Elective - A maximum of 12 credits of college-level career and technical courses may be used as electives in the A.A.O.T. and the A.A.S. degrees.