Dec 04, 2024  
2018-2019 Academic Catalog 
    
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2018-2019 Academic Catalog [ARCHIVED CATALOG]

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BA 223 - Principles of Marketing

Credits - 4 Lecture - 4
General survey of the nature and role of marketing with emphasis on products, pricing, distribution, and promotion.
Prerequisite: WR 060  or WR 065  
Term(s) Offered: Winter
Course Designation: Elective - A transferable course that can be used to fulfill undesignated elective requirements in the associate’s degree programs.


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